Counterfeit, Fraud, Unauthorized Distribution, Materially Different Product, Copyright & Trademark Infringement Protection on Amazon

Why are we doing this?

Over the last few years, we have a discovered huge amount of unauthorized CRUNCHIES product pages and offers. This has resulted in our end consumers getting a poorer quality representation of our product and the damaging of our brand, which has ultimately had a negative effect on sales for our customers. In addition, there are several duplicate ASlNs (Amazon Standard Identification Numbers) of our products being listed on Amazon that lack our standards of customer service, money back guarantees, warranties, and quality standards which has caused confusion with our consumers and a poor brand experience. Removing these fraudulent and/or materially different products and duplicate ASlNs that are violating our IP and the first sale doctrine (causing confusion to the consumer) is critical to sustaining our business long-term.

What if I don’t adhere?

You risk your listings and/or offers getting removed by the Amazon Copyright Infringement Team, Trademark Infringement Team, and/or Brand Registry team. It’s important to note that sellers may or may not get warnings to delist products by Amazon. Thus, this notice serves as the first – and potentially last – warning. If the seller continues to list products, they risk being kicked off seller central permanently and will not be able to sell product of any kind on Amazon. CRUNCHIES has NO control over this.


All sellers will have 10 days from the date of this letter to sell through their inventory and end sales of CRUNCHIES on Amazon.

If there are any questions, or you believe this is not justified please contact